Design Dept.
Vucifer Journal / PhiladelphiaBranding, type, photography and AI notes from inside the studio. Practical enough to use.
How to Get Into Graphic Design in 2026 (From a Working Designer)
How to get into graphic design in 2026 from a designer who's worked in-house and freelance: skills that matter, using AI, your portfolio and getting hired.
AI
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My AI Design Workflow: Where AI Helps and Where I Take Over
A working creative director's AI design workflow: where AI speeds up research, mood and production, and where a human has to take over.
Why AI Content All Looks the Same (and How Your Brand Stands Out)
Why AI-generated images and graphics start to look alike, how to spot the generic AI look, and how brands use direction to stand out.
Is Your Agency Using AI to Cut Corners? Red Flags to Watch For
How to tell if your agency is using AI to cut corners instead of doing better work, the red flags to watch for, and the questions to ask.
AI for Small Business Branding: What to DIY and What to Hire Out
Which branding jobs a small business can safely do with AI tools, which ones need a designer, and how to mix both without looking generic.
How to Use AI Without Losing Your Brand's Look and Voice
How to keep AI-made images and copy on brand: guidelines, reference assets, templates, review steps and the rules a team should follow.
Can AI Design Your Logo? What It Gets Right and Wrong
What AI logo generators do well, where they fall short on originality, ownership and scalability, and how a designer can use AI without risking your brand.